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	<title>Comments on: SEO Scenario &#8211; Paid Links</title>
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	<link>http://01100111011001010110010101101011.co.uk/2012/01/seo-scenario-paid-links/</link>
	<description>☰ Currently suffering from writers block ☰</description>
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		<title>By: SEO Scenario &#8211; Paid Links &#124; Real SEO &#124; Scoop.it</title>
		<link>http://01100111011001010110010101101011.co.uk/2012/01/seo-scenario-paid-links/#comment-1368</link>
		<dc:creator>SEO Scenario &#8211; Paid Links &#124; Real SEO &#124; Scoop.it</dc:creator>
		<pubDate>Tue, 24 Jan 2012 16:14:34 +0000</pubDate>
		<guid isPermaLink="false">http://01100111011001010110010101101011.co.uk/?p=585#comment-1368</guid>
		<description><![CDATA[[...] jQuery(&quot;#errors*&quot;).hide(); window.location= data.themeInternalUrl; } }); }        01100111011001010110010101101011.co.uk  - Today, 10:14 [...]]]></description>
		<content:encoded><![CDATA[<p>[...] jQuery(&quot;#errors*&quot;).hide(); window.location= data.themeInternalUrl; } }); }        01100111011001010110010101101011.co.uk  &#8211; Today, 10:14 [...]</p>
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		<title>By: Johnny Potato</title>
		<link>http://01100111011001010110010101101011.co.uk/2012/01/seo-scenario-paid-links/#comment-1367</link>
		<dc:creator>Johnny Potato</dc:creator>
		<pubDate>Tue, 24 Jan 2012 14:19:36 +0000</pubDate>
		<guid isPermaLink="false">http://01100111011001010110010101101011.co.uk/?p=585#comment-1367</guid>
		<description><![CDATA[I tend to think of it along the same lines as email spam. Instead of chucking unsolicited emails in their inbox, you are putting undeserving websites in their SERPs. Basically, taking a short cut and spoiling someone else&#039;s search results for your own gain. Ethical or not, dress it up however you want, it&#039;s not right.

However, in the grand scheme of things, it&#039;s not that big a deal. People will always take shortcuts, let them get on with it. I&#039;m not sure why they get so upset when people call them on it though.]]></description>
		<content:encoded><![CDATA[<p>I tend to think of it along the same lines as email spam. Instead of chucking unsolicited emails in their inbox, you are putting undeserving websites in their SERPs. Basically, taking a short cut and spoiling someone else&#8217;s search results for your own gain. Ethical or not, dress it up however you want, it&#8217;s not right.</p>
<p>However, in the grand scheme of things, it&#8217;s not that big a deal. People will always take shortcuts, let them get on with it. I&#8217;m not sure why they get so upset when people call them on it though.</p>
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		<title>By: Chris</title>
		<link>http://01100111011001010110010101101011.co.uk/2012/01/seo-scenario-paid-links/#comment-1366</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Tue, 24 Jan 2012 14:00:29 +0000</pubDate>
		<guid isPermaLink="false">http://01100111011001010110010101101011.co.uk/?p=585#comment-1366</guid>
		<description><![CDATA[Sean and I&#039;ve debated this on Twitter before, but the moral obligations of an SEO are to  the client and to keeping the SERP&#039;s relevant. 

If buying a link or 3 to help boost an ultra relevant piece of content from obscurity to somewhere on page 1 to outrank a bunch of irrelevant results have we hurt anyone  &amp; are we morally bankrupt by doing so? 

Buy buying the links was it cheaper for the client than an outreach campaign or offering free samples for review? 

Even Google doesn&#039;t have a problem with paid links its just they would like them to be &quot;No-Follow&quot; so that they don&#039;t pass Pagerank/Link Juice.]]></description>
		<content:encoded><![CDATA[<p>Sean and I&#8217;ve debated this on Twitter before, but the moral obligations of an SEO are to  the client and to keeping the SERP&#8217;s relevant. </p>
<p>If buying a link or 3 to help boost an ultra relevant piece of content from obscurity to somewhere on page 1 to outrank a bunch of irrelevant results have we hurt anyone  &amp; are we morally bankrupt by doing so? </p>
<p>Buy buying the links was it cheaper for the client than an outreach campaign or offering free samples for review? </p>
<p>Even Google doesn&#8217;t have a problem with paid links its just they would like them to be &#8220;No-Follow&#8221; so that they don&#8217;t pass Pagerank/Link Juice.</p>
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		<title>By: Ian</title>
		<link>http://01100111011001010110010101101011.co.uk/2012/01/seo-scenario-paid-links/#comment-1365</link>
		<dc:creator>Ian</dc:creator>
		<pubDate>Tue, 24 Jan 2012 13:59:51 +0000</pubDate>
		<guid isPermaLink="false">http://01100111011001010110010101101011.co.uk/?p=585#comment-1365</guid>
		<description><![CDATA[This.

You won&#039;t be able to sustain a ranking for an off topic keyword - and if you can it won&#039;t convert. Given that, no one that I know personally (or have seen in action) is buying links to an irrelevant page.

Being relevant is a bare-bones given, not an advanced SEO tactic.]]></description>
		<content:encoded><![CDATA[<p>This.</p>
<p>You won&#8217;t be able to sustain a ranking for an off topic keyword &#8211; and if you can it won&#8217;t convert. Given that, no one that I know personally (or have seen in action) is buying links to an irrelevant page.</p>
<p>Being relevant is a bare-bones given, not an advanced SEO tactic.</p>
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		<title>By: Julie Joyce</title>
		<link>http://01100111011001010110010101101011.co.uk/2012/01/seo-scenario-paid-links/#comment-1364</link>
		<dc:creator>Julie Joyce</dc:creator>
		<pubDate>Tue, 24 Jan 2012 13:55:57 +0000</pubDate>
		<guid isPermaLink="false">http://01100111011001010110010101101011.co.uk/?p=585#comment-1364</guid>
		<description><![CDATA[this is getting very &quot;meta&quot; isn&#039;t it?]]></description>
		<content:encoded><![CDATA[<p>this is getting very &#8220;meta&#8221; isn&#8217;t it?</p>
]]></content:encoded>
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	<item>
		<title>By: 011100110110010</title>
		<link>http://01100111011001010110010101101011.co.uk/2012/01/seo-scenario-paid-links/#comment-1363</link>
		<dc:creator>011100110110010</dc:creator>
		<pubDate>Tue, 24 Jan 2012 13:55:11 +0000</pubDate>
		<guid isPermaLink="false">http://01100111011001010110010101101011.co.uk/?p=585#comment-1363</guid>
		<description><![CDATA[So, pretty much fuck Google, we are all trying to make a buck here?]]></description>
		<content:encoded><![CDATA[<p>So, pretty much fuck Google, we are all trying to make a buck here?</p>
]]></content:encoded>
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	<item>
		<title>By: 011100110110010</title>
		<link>http://01100111011001010110010101101011.co.uk/2012/01/seo-scenario-paid-links/#comment-1362</link>
		<dc:creator>011100110110010</dc:creator>
		<pubDate>Tue, 24 Jan 2012 13:51:58 +0000</pubDate>
		<guid isPermaLink="false">http://01100111011001010110010101101011.co.uk/?p=585#comment-1362</guid>
		<description><![CDATA[&quot;don’t worry, not reading them too often&quot; You better not Alessio! ;)]]></description>
		<content:encoded><![CDATA[<p>&#8220;don’t worry, not reading them too often&#8221; You better not Alessio! <img src='http://01100111011001010110010101101011.co.uk/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
]]></content:encoded>
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		<title>By: Barry Adams</title>
		<link>http://01100111011001010110010101101011.co.uk/2012/01/seo-scenario-paid-links/#comment-1361</link>
		<dc:creator>Barry Adams</dc:creator>
		<pubDate>Tue, 24 Jan 2012 13:51:53 +0000</pubDate>
		<guid isPermaLink="false">http://01100111011001010110010101101011.co.uk/?p=585#comment-1361</guid>
		<description><![CDATA[Since I cast myself as a contrarian, that would make you a self-professed contra-contrarian. :P]]></description>
		<content:encoded><![CDATA[<p>Since I cast myself as a contrarian, that would make you a self-professed contra-contrarian. <img src='http://01100111011001010110010101101011.co.uk/wp-includes/images/smilies/icon_razz.gif' alt=':P' class='wp-smiley' /> </p>
]]></content:encoded>
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	<item>
		<title>By: 011100110110010</title>
		<link>http://01100111011001010110010101101011.co.uk/2012/01/seo-scenario-paid-links/#comment-1360</link>
		<dc:creator>011100110110010</dc:creator>
		<pubDate>Tue, 24 Jan 2012 13:48:54 +0000</pubDate>
		<guid isPermaLink="false">http://01100111011001010110010101101011.co.uk/?p=585#comment-1360</guid>
		<description><![CDATA[Cheers Russ, will check it out.]]></description>
		<content:encoded><![CDATA[<p>Cheers Russ, will check it out.</p>
]]></content:encoded>
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	<item>
		<title>By: Julie Joyce</title>
		<link>http://01100111011001010110010101101011.co.uk/2012/01/seo-scenario-paid-links/#comment-1359</link>
		<dc:creator>Julie Joyce</dc:creator>
		<pubDate>Tue, 24 Jan 2012 13:48:18 +0000</pubDate>
		<guid isPermaLink="false">http://01100111011001010110010101101011.co.uk/?p=585#comment-1359</guid>
		<description><![CDATA[Yes.]]></description>
		<content:encoded><![CDATA[<p>Yes.</p>
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